UK Adult-Services Market MonitorAggregated monthly release

Monitoring an under-recognised economic sector with public-interest evidence.

Independent monthly reporting on advertised prices, market volume, mobility, persistence, service composition, and regional variation across the UK online adult-services market.

Editorial stance

Worker-aware, non-sensational, and built for public understanding rather than surveillance.

Methods visibility

Release notes, caveats, revision logic, and indicator definitions are part of the interface, not hidden footnotes.

Access model

Public regional views stay limited to listing counts. Deeper local detail is deliberately gated.

Latest release

2026-09

alpha

Aggregated, privacy-protective monthly indicators, designed for public understanding, research use, and worker-aware interpretation rather than sensationalism.

1h incall median

£120

Outcall premium

£60

Continuity signal

43%

Returning advertiser share in the latest month, measured on hashed phone-based identity continuity.

Intimacy-service index

77%

Share of listings advertising at least one companionate service marker in the latest national snapshot.

Observed listings

12,236

Distinct monthly listings retained after warehouse deduplication.

Advertisers

8,093

Hashed advertiser identifiers used for concentration and mobility analysis.

Intimacy-service share

77%

Share of listings advertising at least one companionate service marker.

Advertiser continuity

43%

Share of hashed advertisers also observed in the previous monthly snapshot.

Geographic regional view

Interactive regional UK heatmap

A geographic macro-region view of the latest project snapshot. It anchors the public story in geography without exposing local detail too casually.

2026-09
S. EastN. WestWalesN. IrelandN. EastEastLondonEast MidsW. MidsYorks & HumberS. WestScotland

Heat scale

Lower range

122

Peak region

3,712

The map is a macro-regional public-interest view of listing distribution. It is not a prevalence map, not a risk map, and not neighbourhood-level surveillance.

England

London

Public regional access is limited to listing counts. Registration unlocks price and service context.

Selected

Observed listings

3,712

Detailed regional pricing, premiums, and service mix stay behind research access to reduce casual scraping and preserve a more deliberate context for interpretation.

Price trend

Advertised 1-hour incall median

Indicator detail
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Continuity

Returning advertiser signal

Indicator detail

Continuity is measured on hashed advertiser identities rather than listing IDs alone, which helps distinguish fresh reposts from genuinely new market entrants.

25-1226-0126-0426-0526-0626-0726-0826-09

Latest continuity snapshot

Previous-month overlap

Phone-based continuity

43%

3,464 of 8,093 advertisers

User ID continuity

55%

3,222 of 5,819 user identities

East London

44.9% returning | 406 new

331

North West London

50.6% returning | 167 new

171

Birmingham

43.8% returning | 177 new

138

West London

49.3% returning | 136 new

132

South West London

50.0% returning | 124 new

124

North London

47.3% returning | 125 new

112

Service positioning

Intimacy-service index

The index tracks listings advertising at least one of three companionate markers: GFE, French Kiss, and Dining. It is a market-positioning measure, not a proxy for emotional reality or worker experience.

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Why this exists

Worker-aware public evidence

The Daylight Project is aligned with worker-centred public-interest principles: make the sector visible as labour, resist stigma, publish only aggregated data, and avoid turning monitoring into surveillance.

Aggregated monthly indicators only

No searchable individual records

Clear methods, limitations, and revision policy